(BOSTON) October 13, 2025 – Reebok, the iconic sports culture brand, and Bravo, the premier lifestyle and entertainment brand behind The Real Housewives franchise, have announced a groundbreaking partnership that is set to revolutionize the world of fashion and fitness.
The collaboration, which was officially announced at a star-studded event in Boston, marks a new era for both brands as they join forces to create a line of activewear that combines fashion and function like never before.
“We are thrilled to be partnering with Bravo, a brand that shares our passion for empowering women and promoting a healthy and active lifestyle,” said Matt O’Toole, President of Reebok. “Together, we will bring a new level of style and performance to the world of fitness apparel.”
The partnership between Reebok and Bravo is a natural fit, as both brands have a strong presence in the world of entertainment and a loyal following among women. With this collaboration, they aim to tap into the growing trend of athleisure, where fashion and fitness intersect.
The new line, which will be available in stores and online in early 2026, will feature a range of activewear including leggings, sports bras, tank tops, and jackets. Each piece will be designed with the latest technology and materials to ensure maximum comfort and performance.
But what sets this collaboration apart is the unique design aesthetic that will be brought to the collection. Drawing inspiration from the glamorous and stylish world of The Real Housewives, the Reebok x Bravo collection will feature bold prints, vibrant colors, and eye-catching details that will make every woman feel confident and empowered while working out.
“We are excited to partner with Reebok to bring our signature Bravo style to the world of fitness apparel,” said Frances Berwick, President of Bravo. “Our fans are always looking for ways to incorporate fashion into their everyday lives, and this collaboration will give them the perfect opportunity to do so.”
In addition to the activewear line, the partnership will also include a series of fitness events and challenges, where fans can work out alongside their favorite Real Housewives and Reebok ambassadors. These events will not only promote a healthy and active lifestyle but also provide a platform for women to come together and support each other.
The announcement of the Reebok x Bravo partnership has already created a buzz in the fashion and fitness world, with fans eagerly anticipating the launch of the collection. And with the combined expertise and influence of these two iconic brands, it is sure to be a huge success.
So mark your calendars for early 2026 and get ready to elevate your workout wardrobe with the Reebok x Bravo collection. Because when fashion and fitness come together, there’s no limit to what women can achieve.
