Rivian, the electric vehicle startup, has been making waves in the automotive industry with its innovative and sustainable approach towards transportation. And now, the company has once again caught the attention of the world by spinning out a new company for the second time this year. This time, it’s a micromobility startup called Also.
Founded in March, Also is set to revolutionize the way we think about short-distance transportation. With a focus on electric bikes and scooters, the company aims to provide a convenient and eco-friendly alternative to traditional modes of transportation.
This move by Rivian comes as no surprise, as the company has always been at the forefront of innovation and sustainability. With their electric trucks and SUVs gaining popularity, it was only a matter of time before they ventured into the micromobility space.
But what exactly is micromobility, and why is it gaining so much attention? Micromobility refers to small, lightweight vehicles that are designed for short-distance trips. These include electric bikes, scooters, and even skateboards. With the rise of urbanization and the need for more sustainable transportation options, micromobility has emerged as a viable solution.
And this is where Also comes in. The company aims to provide a seamless and efficient micromobility experience for its users. With their electric bikes and scooters, people can easily navigate through busy city streets, avoiding traffic and reducing their carbon footprint at the same time.
But what makes Also stand out from other micromobility startups? For starters, the company has a strong backing from Rivian, which has already established itself as a leader in the electric vehicle market. This not only gives Also a competitive edge but also instills confidence in potential investors and customers.
Moreover, Also has a unique approach towards micromobility. The company plans to partner with cities and communities to provide customized solutions that cater to their specific needs. This not only ensures a more efficient and sustainable transportation system but also fosters a sense of community involvement.
With its user-friendly app and cutting-edge technology, Also aims to make micromobility accessible to everyone. The app allows users to locate and unlock bikes and scooters with just a few taps, making it a hassle-free experience. And with the company’s commitment to using renewable energy sources, users can ride with the satisfaction of knowing they are contributing to a greener future.
But this is not the first time Rivian has spun out a new company. In fact, earlier this year, the company launched its first spin-off, called Redwood Materials. This company focuses on recycling and reusing materials from electric vehicle batteries, further cementing Rivian’s commitment to sustainability.
With the launch of Also, Rivian has once again proved its dedication to creating a more sustainable future. By providing an alternative to gas-powered vehicles, the company is not only reducing carbon emissions but also promoting a healthier and more active lifestyle.
And the timing couldn’t be better. With the ongoing pandemic, people are more conscious about their health and the environment. Micromobility offers a safe and sustainable way to travel, making it a perfect solution for the current situation.
The launch of Also has also sparked excitement among investors, with the company recently raising $20 million in its first round of funding. This not only highlights the potential of the micromobility market but also the confidence in Rivian’s vision and capabilities.
In conclusion, Rivian’s spin-off of Also is a testament to the company’s commitment to innovation, sustainability, and creating a better future for all. With its unique approach and strong backing, Also has the potential to revolutionize the micromobility industry and make a significant impact on our planet. We can’t wait to see what else Rivian has in store for us in the future.

