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Friday, February 28, 2025

Twitch is letting more streamers access its monetization tools

Twitch, the popular streaming platform for gamers and content creators, has some exciting plans in store for its users. In an open letter published on Thursday, CEO Dan Clancy outlined the platform’s roadmap for 2025, which promises new features, updates to the mobile experience, and a major shift in its monetization policy. These changes are aimed at enhancing the overall user experience and providing more opportunities for creators to earn a living on the platform.

One of the most significant announcements in the letter is the opening up of subscriptions and “Bits,” the virtual items that viewers can purchase to cheer on their favorite streamers. This move will allow creators to earn revenue from subscribers and Bit purchases, providing them with a stable income stream. It also gives viewers a chance to support their favorite creators in a more direct and tangible way.

Clancy also shared details about upcoming features that will enhance the user experience on Twitch. These include an improved mobile experience, with updates to the app that will make it easier for viewers to access and interact with their favorite streams on the go. This is great news for viewers who prefer to watch streams on their smartphones or tablets.

Furthermore, Twitch is planning to introduce new tools for creators, such as “Premieres” and “Events,” which will allow them to schedule and promote their streams in advance. This will give creators more control over their content and help them build a loyal following. Additionally, Twitch will be revamping its “Clips” feature, making it easier for viewers to create and share short clips from their favorite streams on social media.

These upcoming changes demonstrate Twitch’s commitment to constantly improving and innovating its platform for the benefit of both creators and viewers. The platform has already seen tremendous growth and success in recent years, with millions of daily active users and thousands of creators earning a living through their content. With these new features and updates, Twitch is poised to continue its upward trajectory and remain the go-to destination for gaming and content streaming.

As part of its efforts to improve the platform, Twitch has also announced a significant change to its monetization policy. Starting in 2025, creators will be able to earn revenue from their streams without having to rely on advertisements. This is a major shift from the current model, where creators earn a percentage of ad revenue based on the number of views their streams receive.

The new policy will give creators more control over how they monetize their content and provide them with a more stable income. It also aligns with Twitch’s mission to empower creators and help them build sustainable careers on the platform. This move has been met with overwhelmingly positive responses from the community, with many creators expressing their excitement and gratitude for the new policy.

In conclusion, Twitch’s plans for 2025 are sure to bring about positive changes for both creators and viewers. With new features, updates to the mobile experience, and a revamped monetization policy, the platform is set to become an even more attractive destination for gaming and content streaming. As we look forward to the future, it’s clear that Twitch is committed to its community and will continue to innovate and improve to provide the best possible experience for everyone involved.

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